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Measurement Scales in SPSS

                                      MMeasurement Scales in SPSS



1.Nominal:
It is measurement scale in which numbers are used as "tags"or "labels" which is used to classify an object.It deals with non-numeric variables.It is used for the purpose of classification. for example, in case of gender scale,it can be classified as Male=1 and Female=2. It is used for only for counting purposes.

nominal scale example

2.Ordinal:
It is the second level of measurement in which ranking of data without actually establishing the degree of variation between them.


  • Likert Scale through which we can measure the order.

Liker Scale Example
Scale:
Divided into two parts:
1. Interval Scale
2. Ratio Scale

1.Interval Scale:
In this measurement variables are measured in exact manner not in relative manner.

Example:

  • Likert Scale
  • Net Promoter Score(NPS)
  • Bipolar Matrix Table
2.Ratio Scale
It allows researchers to compare the differences or intervals. The ratio scale has a unique feature. It possesses the character of the origin or zero points.

Example:

An example of a ratio scale is:

What is your weight in Kgs?

  • Less than 55 kgs
  • 55 – 75 kgs
  • 76 – 85 kgs
  • 86 – 95 kgs



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